Date: August, 2024
Client: Tant Khan Contractors
Category: Construction
Location: London, UK
- about the project
Overview
Tant Khan Contractors is a premier construction firm based in London, known for high-quality craftsmanship. Despite their excellence in the field, their digital presence was underperforming. They partnered with Wivvu Digital to overhaul their brand identity, capture a larger share of the London market, and modernize their internal operations.
Business Consulting, Branding, Lead Generation, Automation System, Paid Ads Services
The Challenge: A Silent Digital Presence
When Tant Khan Contractors first approached us, they faced several critical roadblocks:
Low Visibility: Their website was buried in search results, resulting in negligible organic traffic.
Poor Conversion: The existing site failed to communicate the quality of their work, leading to high bounce rates and zero inquiries.
Operational Friction: Without a centralized system to manage leads, follow-ups were inconsistent, and potential revenue was slipping through the cracks.
The Wivvu Solution: A 360° Business Evolution
We didn’t just give them a facelift; we rebuilt their marketing engine from the ground up. Our strategy focused on three core pillars:
1. Brand & Web Authority
We redesigned the website with high-converting copy and a refined brand identity that reflected the premium nature of their construction projects. Every element was optimized to guide visitors from “just looking” to “requesting a quote.”
2. Targeted Lead Acquisition
Google Search Ads: We launched hyper-local campaigns targeting high-intent keywords in the London area.
Social Presence: We took over Instagram management, showcasing their portfolio through engaging content that built social proof and community trust.
3. Operational Excellence
We installed custom business operation systems to streamline lead management. This ensured that no inquiry was left behind and the transition from “Lead” to “Quote” was seamless for the client.
- the result
The Results: Growth by the Numbers (Q1)
The impact of our partnership was immediate and transformative. In the first quarter alone, Tant Khan Contractors saw:
Nearly 100 high-quality leads generated.
Over £300,000 in total project quotes processed.
A streamlined follow-up system that reduced administrative overhead and increased booking efficiency.
